{"product_id":"ux-fundamentals-for-non-ux-professionals-user-experience-principles-for-managers-writers-designers-and-developers-paperback","title":"UX Fundamentals for Non-UX Professionals: User Experience Principles for Managers, Writers, Designers, and Developers - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eEdward Stull\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eWhat can a WWII-era tank teach us about design? What does a small, blue flower tell us about audiences? What do drunk, French marathon-runners show us about software? In 40+ chapters and stories, you will learn the ways in which UX has influenced history and vice versa, and how it continues to change our daily lives. This book enables you to participate fully in discussions about UX, as you discover the fundamentals of user experience design and research. Rather than grasp concepts through a barrage of facts and figures, you will learn through stories. Poisonous blowfish, Russian playwrights, tiny angels, Texas sharpshooters, and wilderness wildfires all make an appearance. From Chinese rail workers to UFOs, you will cover a lot of territory, because the experiences that surround you are as broad and varied as every age, culture, and occupation. You will start by covering the principles of UX before going into more diverse topics, including: being human, the art of persuasion, and the murky waters of process. \u003cbr\u003eEvery day, people gather around conference tables, jump onto phone calls, draw on whiteboards, stare at computer monitors, and try to build things -- we all create. Increasingly, what we create is something digital. From apps to web sites, and from emails to video games, often the sole evidence of an experience appears on an illuminated screen. We design tiny worlds that thrive or perish at the whim of a device's on\/off button. With this book you will be ready.\u003cbr\u003e\u003cb\u003eWhat You'll Learn\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMaster the fundamentals of UX \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAcquire the skills to participate intelligently in discussions about UX design and research\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eUnderstand how UX impacts business, including product, pricing, placement, and promotion as well as security, speed, and privacy\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eWho This Book Is For\u003c\/b\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003eProfessionals who work alongside UX designers and researchers, including but not limited to: project managers, graphic designers, copyeditors, developers, and human resource professionals; and business, marketing, and computer science students seeking to understand how UX affects human cognition and memory, product pricing and promotion, and software security and privacy.\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003eDemystify UX and its rules, contradictions, and dilemmas. This book provides real-world examples of user experience concepts that empower teams to create compelling products and services, manage social media, interview UX candidates, and oversee product teams.\u003cbr\u003eFrom product decisions to performance reviews, your ability to participate in discussions about UX has become vital to your company's success as well as your own. However, UX concepts can seem complex. Many UX books are written by and for UX professionals. \u003ci\u003eUX Fundamentals for Non-UX Professionals\u003c\/i\u003e serves the needs of project managers, graphic designers, copyeditors, marketers, and others who wish to understand UX design and research.\u003cbr\u003eYou will discover how UX has influenced history and continues to affect our daily lives. Entertaining real-world examples demonstrate what a massive, WWII-era tank teaches us about design, what a blue flower tells us about audiences, and what drunk marathoners show us about software.\u003cbr\u003eWhat You'll Learn: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eKnow the fundamentals of UX through real-world examples \u003c\/li\u003e\n\u003cli\u003eAcquire the skills to participate intelligently in discussions about UX design and research\u003c\/li\u003e\n\u003cli\u003eUnderstand how UX impacts business, including product, pricing, placement, and promotion as well as security, speed, and privacy\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eEdward Stull\u003c\/b\u003e is a designer and researcher in Columbus, Ohio, USA. He helps teams work through user experience (UX) challenges ranging from product design to digital marketing. Over his 20-year-long career, he has assisted numerous international brands, national banks, and state healthcare exchanges. He thinks a lot about how people understand, practice, and sell UX.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 349\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.75 x 9.21 x 6.14 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e September 12, 2018\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52492496470323,"sku":"9781484238103","price":77.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/U201aExLSFZqaVNIeUhMckxwMHc3Zz09.webp?v=1759935528","url":"https:\/\/www.vysn.com\/products\/ux-fundamentals-for-non-ux-professionals-user-experience-principles-for-managers-writers-designers-and-developers-paperback","provider":"VYSN","version":"1.0","type":"link"}