{"product_id":"user-research-with-kids-how-to-effectively-conduct-research-with-participants-aged-3-16-paperback","title":"User Research with Kids: How to Effectively Conduct Research with Participants Aged 3-16 - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eThomas Visby Snitker\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are a designer, producer, marketer, or researcher creating products for children, it is essential that you are aware of the key differences between children and adults when it comes to user journeys. While children might speak the same language as adult users, what they are actually communicating can be completely different. \u003ci\u003eUser\u003c\/i\u003e \u003ci\u003eResearch with Kids\u003c\/i\u003e explores these differences and more.\u003c\/p\u003e \u003cp\u003eAuthor Thomas Visby Snitker walks you through how to best approach user research with children through the processes of conceptualization, design, prototyping, and eventually the launch. Adults who research kids' experiences venture into a familiar yet foreign land where the inhabitants speak a different (yet familiar) language and have different behavioral norms and values. It is important for researchers to decipher and understand this language. Including children in the process will lead to better targeted and better designed products, and \u003ci\u003eUser Research with Kids\u003c\/i\u003e will help you attain this goal.\u003c\/p\u003e \u003cp\u003eSnitker's useful insights in this book will help professionals and students in all sectors of research, design, and innovation. \u003ci\u003eUser Research with Kids\u003c\/i\u003e will teach you how to better work with children using key approaches, such as understanding what play is and holistically measuring experience from a child's cognitive perspective. Apply research rigor and best practices for your next product launch, and expand your user understanding with \u003ci\u003eUser Research with Kids\u003c\/i\u003e.\u003c\/p\u003e\u003cbr\u003e\u003cb\u003eWhat You Will Learn\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eIncorporate play and best practice to a research project with kids as (or among) the participants\u003c\/li\u003e\n\u003cli\u003eApproach, scope, prepare, execute, and report research projects\u003c\/li\u003e\n\u003cli\u003eChoose the method and approach that is best suited for the needs of your project and stakeholders\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e\u003cb\u003eWho This Book Is For\u003c\/b\u003eDesigners, producers, marketers, or researchers with kids as the audience, or students.\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you are a designer, producer, marketer, or researcher creating products for children, it is essential that you are aware of the key differences between children and adults when it comes to user journeys. While children might speak the same language as adult users, what they are actually communicating can be completely different. \u003ci\u003eUser\u003c\/i\u003e \u003ci\u003eResearch with Kids\u003c\/i\u003e explores these differences and more.\u003c\/p\u003e\u003cp\u003eAuthor Thomas Visby Snitker walks you through how to best approach user research with children through the processes of conceptualization, design, prototyping, and eventually the launch. Adults who research kids' experiences venture into a familiar yet foreign land where the inhabitants speak a different (yet familiar) language and have different behavioral norms and values. It is important for researchers to decipher and understand this language. Including children in the process will lead to better targeted and better designed products, and \u003ci\u003eUser Research with Kids\u003c\/i\u003e will help you attain this goal.\u003c\/p\u003e\u003cp\u003eSnitker's useful insights in this book will help professionals and students in all sectors of research, design, and innovation. \u003ci\u003eUser Research with Kids\u003c\/i\u003e will teach you how to better work with children using key approaches, such as understanding what play is and holistically measuring experience from a child's cognitive perspective. Apply research rigor and best practices for your next product launch, and expand your user understanding with \u003ci\u003eUser Research with Kids\u003c\/i\u003e.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eThomas Visby Snitker is a senior user research manager at LEGO (The LEGO Agency), and formerly the CEO, owner, and founder of Snitker Group (2005). Thomas is passionate about user centricity, research, user experience (UX), and usability. He enjoys writing and has contributed two chapters on user research around the world and on the impact of culture on user research in the book \u003ci\u003eHandbook of Global User Research\u003c\/i\u003e (2009, Morgan Kaufman Books). He's also published a book called \u003ci\u003eBreaking Through to the Other Side - Using User Experience in Web, Interactive TV and Mobile Services\u003c\/i\u003e.\u003cbr\u003eThomas is a frequent speaker at Danish and international conferences, such as The UX Masterclass, and blogs for the Danish edition of Computerworld. In addition, he serves as external reviewer at the IT University of Copenhagen, The Copenhagen Business School, The Technical University of Denmark, and the Information Science School of Copenhagen.\u003cbr\u003eBefore he founded Snitker Group, Thomas worked as a usability specialist in IT (at KMD), in a media agency (Mediacom and Beyond Interactive), and a web agency (Signal Digital and GreyDigital).\u003cbr\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 178\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.4 x 9.21 x 6.14 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 28, 2021\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52493672415539,"sku":"9781484270707","price":77.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/ZVNYYlBEM2hoZEoyc05iMnNGSWwzQT09.webp?v=1759960711","url":"https:\/\/www.vysn.com\/products\/user-research-with-kids-how-to-effectively-conduct-research-with-participants-aged-3-16-paperback","provider":"VYSN","version":"1.0","type":"link"}