The Story of Cash Flow: A guide for the unwary entrepreneur - Paperback

by Steve Mullins (Author)

This short story is written from many years experience of client companies getting grief from money lenders, financial institutions and people only too ready to pull the rug away at the first sign of trouble. This experience is shared to help others avoid the same mistakes - new entrepreneurs, people taking new products to market and those seeking self-employment. The story is based on the work of Vladimir Propp and may also be useful to those undertaking media studies

Author Biography

Steve Mullins BSc, BSc, MCIM (Chartered), MCMI, FIC, FRSA developed his management perspective originally in major blue-chip companies in Research & Development and then in Brand Marketing. He now works in a self-employed role as founder and owner of Ascot Associates Ltd. He has been recognised as one of the best for Marketing Strategy and Business Planning in the south-east of England; he is also a Director of Business Wealth Ltd. where he is Programme Director for CMI Training. After more than twenty years in blue chip organisations Steve has some twenty five years experience as a self-employed consultant working as a mentor, coach and strategist to Owner/Managers where he has been a part of the sustainability and growth of several hundred SMEs Steve has also published, appeared on BBC Local Radio, teaches management and provides training in development and marketing.