{"product_id":"the-elements-of-blogging-expanding-the-conversation-of-journalism-paperback-1","title":"The Elements of Blogging: Expanding the Conversation of Journalism - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eMark Leccese\u003c\/b\u003e (Author), \u003cb\u003eJerry Lanson\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBecoming a blogger takes practice, hard work, and, ultimately, a passion for the craft. Whether you plan to blog on politics or parenting, \u003ci\u003eThe Elements of Blogging\u003c\/i\u003e is designed to give you the skills and strategies to get started, to sustain your work, and to seek out a robust audience. This book is loaded with practical advice on important topics such as determining a niche, finding the best stories, and blogging effectively and ethically. It features examples from both amateur and professional bloggers that show the techniques for building an argument, finding a voice, crafting a headline, and establishing a brand. \u003c\/p\u003e\u003cp\u003eKey features: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eReal-world applicability. This book includes thumbnail profiles of bloggers and their sites, which illuminate key skills you will need to become an effective blogger \u003c\/li\u003e \u003cul\u003e \u003c\/ul\u003e \u003cli\u003eInteractivity. Each chapter features discussion points and exercises intended to get you to think about, reflect on, and apply the contents of each chapter\u003c\/li\u003e \u003cul\u003e \u003c\/ul\u003e \u003cli\u003eCreativity. While this book dives into software and plug-ins for bloggers, its main goal is to cover how to write blogs on a myriad of topics: news, opinion pieces, travel, politics, art, and more. \u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eVisit the companion website: http: \/\/www.theelementsofblogging.com\/\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMark Leccese is an associate professor of Journalism at Emerson College. He has worked in print and online journalism for 35 years as a reporter, editor, and blogger. For several years, he was the media criticism blogger for \u003ci\u003eThe Boston Globe\u003c\/i\u003e and WBUR-FM, a National Public Radio affiliate. His work has appeared in the \u003ci\u003eColumbia Journalism Review\u003c\/i\u003e, \u003ci\u003e Quill\u003c\/i\u003e, \u003ci\u003e Journalism \u0026amp; Mass Communication Quarterly\u003c\/i\u003e, \u003ci\u003eCommonwealth\u003c\/i\u003e, \u003ci\u003e America\u003c\/i\u003e, \u003ci\u003e The Boston Globe\u003c\/i\u003e, \u003ci\u003e Boston Phoenix\u003c\/i\u003e, \u003ci\u003e \u003c\/i\u003eand\u003ci\u003e Boston Magazine\u003c\/i\u003e.\u003c\/p\u003e\u003cp\u003eJerry Lanson is the author\/co-author of \u003ci\u003eWriting for Others, Writing for Ourselves\u003c\/i\u003e; \u003ci\u003eWriting and Reporting the News\u003c\/i\u003e; and \u003ci\u003eNews in a New Century\u003c\/i\u003e. He currently blogs for the Huffington Post and has posted several hundred blogs over the past five or six years on five different blogs. He was the first chair of the Department of Journalism at Emerson College (1999-2005) and has taught full-time on the faculties of NYU, Boston University, and Syracuse University.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 284\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.6 x 9.1 x 7.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e July 07, 2015\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52491828887859,"sku":"9781138021549","price":100.94,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/T0NqM2hwakNodmoxWkl4Wmp4OG4yZz09_74e08a84-f10b-4bf6-83fa-cad17d9b8a37.webp?v=1759924742","url":"https:\/\/www.vysn.com\/products\/the-elements-of-blogging-expanding-the-conversation-of-journalism-paperback-1","provider":"VYSN","version":"1.0","type":"link"}