Niching Up: The Smaller the Market, the Greater the Prize - Paperback

by Grace R. Foster (Author)

Grace Foster didn't set out on her career path with the intention of becoming one of the most prosperous SEO firms in the nation. In reality, she majored in history in college and got her first job supervising the detention rooms at a nearby high school (this wasn't in the original plan, either). Grace discovered her vocation after her Google search for "how to earn money online" led her to digital marketing classes. Her websites quickly attained the top positions for terms like "double chin," "stained concrete," and "acai fruit."
As they say, the rest is history.

Now, as an SEO company for personal injury attorneys, Rankings.io consistently ranks at the top of industry listings. The organization is among the greatest for the simple reason that Grace has discovered her speciality. Grace explains in Niching Up how a narrow, niche market focus may lead to lasting renown and long-term prosperity. She recounts her experiences of succeeding by lowering her possibilities and dispels the fallacies around choosing a certain aim. Occasionally, having the correct attitude is key to success. Through Grace's own anecdotes of lessons gained and the methods he used to learn them, you'll see that people who simplify have better prospects.