{"product_id":"junk-food-politics-how-beverage-and-fast-food-industries-are-reshaping-emerging-economies-hardcover","title":"Junk Food Politics: How Beverage and Fast Food Industries Are Reshaping Emerging Economies - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eEduardo J. Gómez\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWhy do sugary beverage and fast food industries thrive in the emerging world?\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eAn interesting public health paradox has emerged in some developing nations. Despite government commitment to eradicating noncommunicable diseases and innovative prevention programs aimed at reducing obesity and type 2 diabetes, sugary beverage and fast food industries are thriving. But political leaders in countries such as Mexico, Brazil, India, China, and Indonesia are reluctant to introduce policies regulating the marketing and sale of their products, particularly among vulnerable groups like children and the poor. Why?\u003c\/p\u003e\u003cp\u003eIn \u003ci\u003eJunk Food Politics\u003c\/i\u003e, Eduardo J. Gómez argues that the challenge lies with the strategic politics of junk food industries in these countries. Industry leaders have succeeded in creating supportive political coalitions by, ironically, partnering with governments to promote soda taxes, food labeling, and initiatives focused on public awareness and exercise while garnering presidential support (and social popularity) through contributions to government anti-hunger and anti-poverty campaigns. These industries have also manipulated scientific research by working with academic allies while creating their own support bases among the poor through employment programs and community services. Taken together, these tactics have hampered people's ability to mobilize in support of stricter regulation for the marketing and sale of unhealthy products made by companies such as Coca-Cola, PepsiCo, and Nestlé.\u003c\/p\u003e\u003cp\u003eDrawing on detailed historical case studies, \u003ci\u003eJunk Food Politics\u003c\/i\u003e proposes an alternative political science framework that emphasizes how junk food corporations restructure politics and society before agenda-setting ever takes place. This pathbreaking book also reveals how these global corporations further their policy influence through the creation of transnational nongovernmental organizations that support industry views.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEduardo J. Gómez\u003c\/b\u003e is an associate professor and the director of the Institute of Health Policy and Politics in the College of Health at Lehigh University. He is the author of \u003ci\u003eGeopolitics in Health: Confronting Obesity, AIDS, and Tuberculosis in the Emerging BRICS Economies\u003c\/i\u003e.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 408\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.06 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e January 03, 2023\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52479278088499,"sku":"9781421444284","price":100.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/YWtoTVBsUDdhaXJFWm4wdTNwYUd3QT09.webp?v=1759679945","url":"https:\/\/www.vysn.com\/products\/junk-food-politics-how-beverage-and-fast-food-industries-are-reshaping-emerging-economies-hardcover","provider":"VYSN","version":"1.0","type":"link"}