{"product_id":"disruptive-technologies-and-business-innovation-iot-in-perspective-paperback","title":"Disruptive Technologies and Business Innovation: IoT in Perspective - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eJonas Yomboi\u003c\/b\u003e (Editor), \u003cb\u003eSulemana Ibrahim\u003c\/b\u003e (Editor), \u003cb\u003eEsther Asiedu\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003eThis book explores the transformative impact of the Internet of Things (IoT) on business innovation and marketing strategies. It delves into how IoT is disrupting traditional approaches and creating new opportunities for businesses to thrive in a rapidly evolving technological landscape. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThe book begins by introducing IoT in marketing and its role in shaping modern business practices. It discusses how IoT is revolutionizing key aspects of the marketing mix, including product development, pricing strategies, promotion, and distribution channels. Readers will gain insights into how IoT integrates with marketing strategies to enhance customer experiences and improve decision-making through data-driven approaches. \u003cp\u003e\u003c\/p\u003eThe book also examines IoT's role in market research and highlights its transformative potential in specialized industries, such as smart manufacturing for fashion firms. By providing practical applications and real-world examples, this guide serves as an essential resource for professionals, researchers, and students seeking to understand IoT's role in business innovation.\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 156\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.41 x 10 x 7 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e December 19, 2024\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52487569441075,"sku":"9789815322903","price":65.05,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/d9jIWqTVun9789815322903.webp?v=1759848749","url":"https:\/\/www.vysn.com\/products\/disruptive-technologies-and-business-innovation-iot-in-perspective-paperback","provider":"VYSN","version":"1.0","type":"link"}