{"product_id":"business-events-paperback","title":"Business Events - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eRob Davidson\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book provides practical and theoretical content for the business events sector, covering corporate meetings, association conferences, political events, incentive travel, exhibitions, corporate hospitality, awards ceremonies, and SMERF gatherings.\u003c\/p\u003e\u003cp\u003eThematic chapters focus on key topics such as destination marketing, education, sustainability, ethics, and technology for business events. This new third edition has been extensively revised and updated to reflect recent developments in business events, including: \u003c\/p\u003e\u003cul\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eA new chapter focusing on business events in times of crisis, exploring the impacts of the Covid-19 pandemic on this sector\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eNew 'It's my job' testimonials offering practical insights from young people currently employed in business events\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eNew 'Discussion points' at the end of each chapter, offering topics for in-class discussions and coursework\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eNew international case studies illustrating exemplary examples of business events from throughout the world, including emerging destinations such as China, South America, and the Middle East\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eWritten in an accessible yet analytical manner, \u003ci\u003eBusiness Events \u003c\/i\u003eis essential reading for all students of events, tourism, and hospitality management. It is also an indispensable resource for anyone entering employment in the business events sector for the first time.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eRob Davidson\u003c\/strong\u003e is the Managing Director of MICE Knowledge, a consultancy specialising in research, education, and training services for the business events industry. He is also a Visiting Professor at the Università della Svizzera italiana and a Visiting Fellow at the University of Greenwich in London, UK. \u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 476\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.99 x 9.61 x 6.69 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 08, 2026\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":53799648919859,"sku":"9781032834948","price":118.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/8Wq4Rsj9Lh9781032834948.webp?v=1785963242","url":"https:\/\/www.vysn.com\/products\/business-events-paperback","provider":"VYSN","version":"1.0","type":"link"}