
Behind the Wheel at Chrysler - Paperback
Behind the Wheel at Chrysler - Paperback
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by Doron P. Levin (Author)
A Detroit Free Press reporter demythologizes Lee Iacocca's leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. "Everyone who cares about american industry should read [this book]" (New York Times Book Review). Index.



















