{"product_id":"advances-in-digital-marketing-in-the-era-of-artificial-intelligence-case-studies-and-data-analysis-for-business-problem-solving-paperback","title":"Advances in Digital Marketing in the Era of Artificial Intelligence: Case Studies and Data Analysis for Business Problem Solving - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eMoez Ltifi\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book highlights the technological advances that are transforming the future of digital marketing and covers important areas of research in this field. The book demonstrates advances in digital marketing as well as tools, techniques, methods and strategies based on artificial intelligence. \u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMoez Ltifi\u003c\/strong\u003e holds a doctorate in business administration, a research master's degree in marketing, a professional master's degree in negotiation and sales, a master's degree in marketing and a bachelor's degree in marketing. He is currently Associate Professor (HDR) in Marketing at Shaqra University in Saudi Arabia and at Sfax University in Tunisia. He has relevant academic and research experience in the field of digital marketing.\u003c\/p\u003e\u003cp\u003eHis research interests include consumer behavior, online shopping, attitude, satisfaction, trust, e- loyalty, acceptance of new technologies, retailing, banking marketing, mobile marketing, tourism marketing, governance, performance, branding, digital marketing, chatbot, blockchain technology and artificial intelligence.\u003c\/p\u003e\u003cp\u003eDr Ltifi is the author and co-author of several indexed, classified and impacted books and scientific articles. He has contributed to several conference proceedings. He is a reviewer for various international academic journals.\u003c\/p\u003e\u003cp\u003eHis most recent articles have been published in international peer-reviewed journals such as \u003ci\u003eInternational Journal of Bank Marketing\u003c\/i\u003e, \u003ci\u003eManagement Decision\u003c\/i\u003e, \u003ci\u003eManagement and Prospective\u003c\/i\u003e, \u003ci\u003eJournal of Global Marketing\u003c\/i\u003e, \u003ci\u003eInternational Journal of Law and Management\u003c\/i\u003e, \u003ci\u003eCorporate Governance: The International Journal of Business in Society\u003c\/i\u003e, \u003ci\u003eJournal of Knowledge Management\u003c\/i\u003e, \u003ci\u003eJournal of Air Transport Management\u003c\/i\u003e and \u003ci\u003eFuture Business Journal\u003c\/i\u003e.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 316\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.69 x 10 x 7 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e December 26, 2025\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":53376916455731,"sku":"9781032585123","price":115.52,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/PDG_OyJ1Ex9781032585123.webp?v=1779310497","url":"https:\/\/www.vysn.com\/products\/advances-in-digital-marketing-in-the-era-of-artificial-intelligence-case-studies-and-data-analysis-for-business-problem-solving-paperback","provider":"VYSN","version":"1.0","type":"link"}