{"product_id":"win-big-the-exa-way-the-comprehensive-guide-to-capture-and-proposal-leadership-paperback-1","title":"Win Big The EXA Way: The Comprehensive Guide to Capture and Proposal Leadership - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eAlex McPhail\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFrom first contact to winning the contract: maximize your win probability.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eWinning RFPs requires more than great proposal management-and winning \u003cem\u003ebig\u003c\/em\u003e demands inspired enterprise-wide leadership at the executive, capture, and proposal levels. The EXA Way is a process and a philosophy that goes beyond winning individual RFPs. In writing this essential guide to succeeding as a contractor, Alex McPhail draws upon four decades of experience to show you how to create a strategic advantage that continuously outperforms your competitors and consistently elevates your win probability across your organization.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eWin Big The EXA Way\u003c\/em\u003e, McPhail weaves together the many disparate threads of a complex pursuit, and backs up his approach with real case studies in aerospace, transportation, infrastructure, health, IT, finance, and in all branches of defence. He examines every aspect of RFP pursuits-costing, subcontracting, teaming, offsets, win themes, gates, reviews, proposal writing-and shows you how to transform a good capture and proposal group into a championship team.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eWin Big the EXA Way \u003c\/em\u003edelivers so much more than just a proposal development methodology. McPhail's deep insights into leadership, process, strategy, and human dynamics illuminates the path that lies between goals and results. Beyond winning RFP pursuits in detail, \u003cem\u003eWin Big The EXA Way\u003c\/em\u003e also examines the idiosyncrasies inherent in Canadian procurement and how to navigate them.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThrough the development and application of The EXA Way, McPhail has grown EXA into Canada's foremost capture and proposal firm. EXA now supports more than one-third of Canada's top thirty defence contractors. EXA's many procurement blogs and podcasts underscore McPhail's deep understanding and leadership role in pursuing complex contracts.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 506\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.02 x 10 x 7 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e September 06, 2023\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":53146166591795,"sku":"9781774583906","price":64.53,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/s8KK4Ei58W9781774583906_c707cf5e-a5eb-432b-9a8c-7deb3734ce4b.webp?v=1773863593","url":"https:\/\/www.vysn.com\/en-ca\/products\/win-big-the-exa-way-the-comprehensive-guide-to-capture-and-proposal-leadership-paperback-1","provider":"VYSN","version":"1.0","type":"link"}