{"product_id":"why-bad-beats-good-stop-your-brains-negative-pull-and-transform-your-relationships-decisions-and-self-worth-paperback","title":"Why Bad Beats Good: Stop Your Brain's Negative Pull and Transform Your Relationships, Decisions, and Self-Worth - Paperback","description":"\u003cp\u003eby \u003cb\u003eSimon Blackwood\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eNegative information does not simply compete for attention alongside the positive - it arrives first, feels more\u003c\/p\u003e\u003cp\u003eurgent than it should, and quietly reshapes your judgment before you realize it was given disproportionate\u003c\/p\u003e\u003cp\u003eweight. Part of The Bias Files, Simon Blackwood's insightful book explores the negativity bias: the documented\u003c\/p\u003e\u003cp\u003etendency for bad to outweigh good in decisions that feel perfectly rational from the inside.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhen negative evidence enters a decision - a critical comment in a performance review, a single bad product\u003c\/p\u003e\u003cp\u003erating, a partner's sharp word in an otherwise solid marriage - it stops being one data point among many and\u003c\/p\u003e\u003cp\u003ebecomes the anchor that everything else is measured against. Why Bad Beats Good is not a self-help manual, a\u003c\/p\u003e\u003cp\u003erelationship guide, or a corporate training deck. Instead, it reconstructs, forensically, how this one cognitive\u003c\/p\u003e\u003cp\u003edistortion operates across seven unrelated domains, showing you what the bias actually costs and where it hides\u003c\/p\u003e\u003cp\u003ein plain sight.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThrough scenarios drawn from real decision contexts, you will trace the negativity bias as it reshapes judgment\u003c\/p\u003e\u003cp\u003ein concrete settings: \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e- \u003c\/strong\u003eThe One Bad Word: ** Why a shopper scrolling through two hundred product reviews stops cold at the\u003c\/p\u003e\u003cp\u003esixth scathing one, rereads it, and leaves the tab undecided - even when one hundred ninety-four reviews\u003c\/p\u003e\u003cp\u003epraised the same product.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e- \u003c\/strong\u003eThe Comment You Remember: ** How a marketing manager leaves her annual review able to recite the\u003c\/p\u003e\u003cp\u003etwo-sentence criticism verbatim while struggling to recall any of the eleven points of praise her manager\u003c\/p\u003e\u003cp\u003edocumented.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e- \u003c\/strong\u003eIf It Bleeds: ** Why readers and viewers report wanting more positive news coverage yet reliably click the\u003c\/p\u003e\u003cp\u003ecrime story and skim past the recovery piece, forcing editors to choose between stated preferences and\u003c\/p\u003e\u003cp\u003erevealed...\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 182\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.39 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 20, 2026\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":67972756472115,"sku":"9781804282090","price":33.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/XNWiBtVhWB9781804282090.webp?v=1794433863","url":"https:\/\/www.vysn.com\/en-ca\/products\/why-bad-beats-good-stop-your-brains-negative-pull-and-transform-your-relationships-decisions-and-self-worth-paperback","provider":"VYSN","version":"1.0","type":"link"}