{"product_id":"inside-apple-how-americas-most-admired-and-secretive-company-really-works-paperback","title":"Inside Apple: How America's Most Admired - And Secretive - Company Really Works - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eAdam Lashinsky\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eInside Apple\u003c\/i\u003e reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eIf Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the \"DRI\" (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull \u0026amp; Bones for a secret retreat with company founder Steve Jobs). \u003cp\u003e\u003c\/p\u003eBased on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO. \u003cp\u003e\u003c\/p\u003eWhile Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.\u003cbr\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eLashinsky is a Senior Editor At \u003ci\u003eLarge for Fortune Magazine\u003c\/i\u003e, where he covers technology and finance. He is also a Fox News contributor and frequent speaker and moderator. Prior to joining \u003ci\u003eFortune\u003c\/i\u003e, Lashinsky was a columnist for TheStreet.com and the \u003ci\u003eSan Jose Mercury News\u003c\/i\u003e. He lives in San Francisco with his wife and daughter. \u003cbr\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 256\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.9 x 8.9 x 5.9 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 07, 2013\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eAward:\u003c\/strong\u003e Axiom Business Book Awards (2013)\u003c\/div\u003e\n                ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":53191462814003,"sku":"9781455512164","price":26.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/Y1VjNnhHcWEvdzR5NmR0cWFmdVpFZz09.webp?v=1775044721","url":"https:\/\/www.vysn.com\/en-ca\/products\/inside-apple-how-americas-most-admired-and-secretive-company-really-works-paperback","provider":"VYSN","version":"1.0","type":"link"}