{"product_id":"databases-for-small-business-essentials-of-database-management-data-analysis-and-staff-training-for-entrepreneurs-and-professionals-paperback","title":"Databases for Small Business: Essentials of Database Management, Data Analysis, and Staff Training for Entrepreneurs and Professionals - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eAnna Manning\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book covers the practical aspects of database design, data cleansing, data analysis, and data protection\u003cem\u003e, \u003c\/em\u003e among others. The focus is on what you really need to know to create the right database for your small business and to leverage it most effectively to spur growth and revenue.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eDatabases for Small Business\u003c\/em\u003e is a practical handbook for entrepreneurs, managers, staff, and professionals in small organizations who are not IT specialists but who recognize the need to ramp up their small organizations' use of data and to round out their own business expertise and office skills with basic database proficiency. \u003c\/p\u003e\u003cp\u003eAnna Manning-a data scientist who has worked on database design and data analysis in a computer science university research lab, her own small business, and a nonprofit-walks you through the progression of steps that will enable you to extract actionable intelligence and maximum value from your business data in terms of marketing, sales, customer relations, decision making, and business strategy.\u003c\/p\u003e\u003cp\u003eDr. Manning illustrates the steps in the book with four running case studies of a small online business, an engineering startup, a small legal firm, and a nonprofit organization.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eDatabases for Small Business\u003c\/em\u003e teaches non-techie entrepreneurs and professionals how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDesign a small business database from scratch\u003c\/li\u003e\n\u003cli\u003eExtract the maximum profit from your data \u003c\/li\u003e\n\u003cli\u003eFollow guidance on data protection law\u003c\/li\u003e\n\u003cli\u003eEffectively use data collection and data cleansing techniques\u003c\/li\u003e\n\u003cli\u003eTrain staff to leverage your data\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e \u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book covers the practical aspects of database design, data cleansing, data analysis, and data protection\u003cem\u003e, \u003c\/em\u003e among others. The focus is on what you really need to know to create the right database for your small business and to leverage it most effectively to spur growth and revenue.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eDatabases for Small Business\u003c\/em\u003e is a practical handbook for entrepreneurs, managers, staff, and professionals in small organizations who are not IT specialists but who recognize the need to ramp up their small organizations' use of data and to round out their own business expertise and office skills with basic database proficiency. \u003c\/p\u003e\u003cp\u003eAnna Manning--a data scientist who has worked on database design and data analysis in a computer science university research lab, her own small business, and a nonprofit--walks you through the progression of steps that will enable you to extract actionable intelligence and maximum value from your business data in terms of marketing, sales, customer relations, decision making, and business strategy.\u003c\/p\u003e\u003cp\u003eDr. Manning illustrates the steps in the book with four running case studies of a small online business, an engineering startup, a small legal firm, and a nonprofit organization.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eDatabases for Small Business\u003c\/em\u003e teaches non-techie entrepreneurs and professionals how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDesign a small business database from scratch\u003c\/li\u003e\n\u003cli\u003eExtract the maximum profit from your data \u003c\/li\u003e\n\u003cli\u003eFollow guidance on data protection law\u003c\/li\u003e\n\u003cli\u003eEffectively use data collection and data cleansing techniques\u003c\/li\u003e\n\u003cli\u003eTrain staff to leverage your data\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e \u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eAnna Manning is a founding director of an engineering startup company, having worked for eight years as a data scientist at Manchester University. A specialist in data mining and data protection, she contributed to the development of software for protecting confidential data now used by national statistics agencies worldwide. She served as a data analyst and database administrator for large and small law firms and for a nonprofit organization. Dr Manning's papers in the field of data mining have been published in various research journals. She has a PhD in data mining and a Master's degree in Informatics from the University of Manchester, an honors degree in Law from the University of Law, and a BA Hons. in Mathematics from Trinity College, Dublin.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 318\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.7 x 9.21 x 6.14 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e November 19, 2015\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52479707054387,"sku":"9781484202784","price":82.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/NWI4SVhZZVNyUDR4TXk3WjN4elJNUT09.webp?v=1759694311","url":"https:\/\/www.vysn.com\/en-ca\/products\/databases-for-small-business-essentials-of-database-management-data-analysis-and-staff-training-for-entrepreneurs-and-professionals-paperback","provider":"VYSN","version":"1.0","type":"link"}