{"product_id":"a-culture-of-purpose-hardcover","title":"A Culture of Purpose - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eChristoph Lueneburger\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eHow innovative leaders create meaningful cultures that attract and retain top talent\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eBuilding a culture of purpose is one of the greatest challenges facing modern leaders, as today's best minds are looking for meaning, not just jobs. More than any other single factor, cultures of purpose power winning organizations, attracting the smartest, most creative, most passionate talent.\u003c\/p\u003e \u003cp\u003eFor leaders building cultures of purpose, the commercial pursuit of sustainability provides the most reliable blueprint. While sustainability has been commonly misconstrued as a description of a set of problems, Christoph Lueneburger shows that it is really a solution to problems, capable of inspiring people and forging cultures.Sharing his exclusive, in-depth dialogues with chief sustainability officers, CEOs, and board chairmen, Lueneburger reveals how sustainability works at places where it works best, including Chrysler, Unilever, TNT, Walmart, and Bloomberg. Featuring a clear three-phase process that helps leaders assess the talent needed to develop organizations characterized by energy, resilience, and openness\u003ci\u003e, \u003c\/i\u003e \u003ci\u003eA Culture of Purpose\u003c\/i\u003e offers leaders the right questions to ask in order to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003e\n\u003cb\u003eTap and Nurture Your Current Corporate Strengths: \u003c\/b\u003e Learn how to recognize, cultivate, and leverage the competencies of your current talent to develop your leadership team.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eHire the Right Team: \u003c\/b\u003e Ask the right questions to identify the innate personality traits in potential new hires, regardless of level and function, to bring on board those most likely to succeed in and shape your organization.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eCraft Your Culture: \u003c\/b\u003e Create an environment that unleashes these competencies and traits and pushes them to the fore. Shape how people relate to one another and collectively go for what would be out of reach to them individually.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eMany books have described the \"what\" and the \"how\" of sustainability, but this is the first to reveal the \"who.\" Lueneburger changes dated preconceptions to show that sustainability is not an ideological mindset but a cultural trait of a resilient business. For leaders ready to build and strengthen a winning business, \u003ci\u003eA Culture of Purpose\u003c\/i\u003e is an education, a revelation, and an invitation to the next generation of success.\u003c\/p\u003e\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBuilding a culture of purpose is one of the greatest challenges facing modern leaders. More than any other single factor, cultures of purpose power winning organizations, attracting the smartest, most creative, most passionate talent.\u003c\/p\u003e \u003cp\u003eFor leaders building cultures of purpose, the commercial pursuit of sustainability provides the most reliable blueprint. While sustainability has been commonly misconstrued as a description of a set of problems, Christoph Lueneburger shows that it is really a solution, capable of inspiring people and forging cultures. Sharing his exclusive, in-depth dialogues with chief sustainability officers, CEOs, and board chairmen, Lueneburger reveals how sustainability works at places where it works best, including Chrysler, Unilever, TNT, Walmart, and Bloomberg.\u003c\/p\u003e \u003cp\u003eFeaturing a clear three-phase process that helps leaders assess the talent needed to develop organizations characterized by energy, resilience, and openness, \u003ci\u003eA Culture of Purpose\u003c\/i\u003e offers the right questions to ask in order to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eTap and Nurture Your Current Corporate Strengths: Learn how to recognize, cultivate, and leverage the competencies of your current talent to develop your leadership team.\u003c\/li\u003e \u003cli\u003eHire the Right Team: Ask the right questions to identify the innate personality traits in potential new hires, regardless of level and function, to bring on board those most likely to succeed in and shape your organization.\u003c\/li\u003e \u003cli\u003eCraft Your Culture: Create an environment that unleashes these competencies and traits and pushes them to the fore. Shape how people relate to one another and collectively go for what would be out of reach to them individually.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eMany books have described the \"what\" and the \"how\" of sustainability, but this is the first to reveal the \"who.\" Lueneburger changes dated preconceptions to show that sustainability is not an ideological mindset but a cultural trait of a resilient business. For leaders ready to build and strengthen a winning business, \u003ci\u003eA Culture of Purpose\u003c\/i\u003e is an education, a revelation, and an invitation to the next generation of success.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBuilding a culture of purpose is one of the greatest challenges facing modern leaders. More than any other single factor, cultures of purpose power winning organizations, attracting the smartest, most creative, most passionate talent. \u003c\/p\u003e\u003cp\u003eFor leaders building cultures of purpose, the commercial pursuit of sustainability provides the most reliable blueprint. While sustainability has been commonly misconstrued as a description of a set of problems, Christoph Lueneburger shows that it is really a solution, capable of inspiring people and forging cultures. Sharing his exclusive, in-depth dialogues with chief sustainability officers, CEOs, and board chairmen, Lueneburger reveals how sustainability works at places where it works best, including Chrysler, Unilever, TNT, Walmart, and Bloomberg. \u003c\/p\u003e\u003cp\u003eFeaturing a clear three-phase process that helps leaders assess the talent needed to develop organizations characterized by energy, resilience, and openness, \u003ci\u003eA Culture of Purpose\u003c\/i\u003e offers the right questions to ask in order to: \u003c\/p\u003e\u003cul\u003e \u003cli\u003e\n\u003cb\u003eTap and Nurture Your Current Corporate Strengths: \u003c\/b\u003e Learn how to recognize, cultivate, and leverage the competencies of your current talent to develop your leadership team.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eHire the Right Team: \u003c\/b\u003e Ask the right questions to identify the innate personality traits in potential new hires, regardless of level and function, to bring on board those most likely to succeed in and shape your organization.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eCraft Your Culture: \u003c\/b\u003e Create an environment that unleashes these competencies and traits and pushes them to the fore. Shape how people relate to one another and collectively go for what would be out of reach to them individually.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eMany books have described the \"what\" and the \"how\" of sustainability, but this is the first to reveal the \"who.\" Lueneburger changes dated preconceptions to show that sustainability is not an ideological mindset but a cultural trait of a resilient business. For leaders ready to build and strengthen a winning business, \u003ci\u003eA Culture of Purpose\u003c\/i\u003e is an education, a revelation, and an invitation to the next generation of success.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eCHRISTOPH LUENEBURGER\u003c\/b\u003e is a partner at Egon Zehnder, where he founded the firm's sustainability practice in 2008 and now heads its global private equity practice. His writing on sustainability and leadership has been featured in \u003ci\u003ePeople \u0026amp; Strategy, Harvard Business Review, \u003c\/i\u003e and MIT's \u003ci\u003eSloan Management Review, \u003c\/i\u003e and he is a fellow of the Aspen Institute. He lives in New York with his wife and daughter. \u003c\/p\u003e\u003cp\u003eFor more information, please visit \u003cb\u003ewww.egonzehnder.com\u003c\/b\u003e and \u003cb\u003ewww.cultureofpurpose.com.\u003c\/b\u003e\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 272\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.01 x 9.09 x 6.37 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 07, 2014\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":52478813765939,"sku":"9781118814567","price":34.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0300\/5595\/6612\/files\/WXdZMVVtZWQ2eml2aXVTMWgrK2lUZz09.webp?v=1759661860","url":"https:\/\/www.vysn.com\/en-ca\/products\/a-culture-of-purpose-hardcover","provider":"VYSN","version":"1.0","type":"link"}